22nd June 2017

Our vision

To become a Global Premium Beer powerhouse.  We will achieve this by leveraging our strengths and existing success models, and by applying a challenger mind-set to everything we do.

Asahi Europe, a wholly-owned subsidiary of Asahi Holdings, was created in 2016 through the acquisition of SABMiller’s businesses and related brands in Italy, Netherlands, UK and France.  The company has a broad portfolio of well-established and iconic brands such as Peroni, Grolsch, Peroni Nastro Azzurro and Meantime.  Brands like Peroni Nastro Azzurro and Grolsch can be enjoyed in hundreds of markets throughout the world.  Each of the group’s operating units has enjoyed robust growth over the past years and group revenues now surpass 1 billion Euros.  With five world-class production facilities, a highly trained workforce of approximately 1,900 associates and industry leading capabilities, Asahi Europe is well positioned to continue on its growth trajectory.

Asahi Holdings is the 10th largest beer company by volume in the world.  Despite this, Asahi Europe broadly operates on a stand-alone basis.  The company has a clear remit to continue strengthening its positions in core markets while establishing a strong premium presence on a global basis.  Asahi Europe is expected to contribute disproportionately to the future growth of Asahi Holdings.

Asahi Europe has an ambitious, high-performance culture.  It seeks associates with entrepreneurial mindsets that thrive in fast paced, market facing environments.  It offers talented individuals a unique opportunity to work in world-class teams while assuming high levels of personal accountability to deliver on the company’s mission.