Our role in society
Through our world class beers and uncompromising integrity we will delight consumers, drive value for customers and enrich societies.
Our brewing operations have been in existence for many years – some of them for centuries. And they often sit at the heart of communities and shared natural resources. In recent years we have made significant progress in improving the efficiency with which we use energy and water, and in reducing the amount of waste that goes to landfill by finding alternative uses for it.
And, as brewers, we know that beer has played a role in people’s social lives, celebrations, family gatherings and special events for centuries. But we also know that inappropriate drinking can cause harm. That is why we hold ourselves to the highest standards of conduct in our own business, and seek to work with partners to help address the harmful effects of alcohol abuse.
Maintaining a world-class standard of responsible marketing and communication.